LOCKDOWN LEADER: Kindred Social

 
Pixie Lott and Oliver Cheshire

Amanda Holden wore hers to do her Heart FM breakfast show in. Claudia Winkleman has  been seen in one. Pixie Lott and her husband Oliver Cheshire have donned them too. And legendary DJ Fat Tony swapped his Gucci for one.

We’re talking about the official Rainbow ‘Thank You’ T-shirt from the newly created clothes line, Kindred. The brand was set up for one reason only: to raise as much cash for global charities as possible. The Covid-19 pandemic is no exception. In collaboration with the ‘Clap For Our Carers’ campaign, which gives recognition and thanks to the amazing frontline workers of the NHS, Kindred has launched a range of rainbow-adorned ‘Thank You’ tees. 

Buyers can purchase these charity t-shirts through Kindred’s online shop, with all proceeds going directly to the NHS Charities Together campaign. The tees are sold globally, along with other Kindred products, whose purchase also sees every penny going to the NHS. They include kids’ ‘Thank You’ tees, NHS t-shirts, ‘Clap For Our Carers’ T-shirts and ‘Applause’ T-shirts. Also rainbow print wall art (“printed on heavyweight FSC certified recycled paper”) and ‘Thank You NHS’ Wall Art in two different sizes. 

It’s “a different way to say thank you,” says Kindred. “The UK has seen amazing unity through the Clap For Our Carers campaign, and we wanted to do our bit to support our incredible NHS at a time when it is easy to feel a little helpless. Order this organic cotton charity T-shirt and do your bit for our wonderful NHS staff while staying safe at home. We want to thank you in advance for your kindness and generosity. Together we can make a huge difference.” 

Says one happy customer, “Love the paper packaging, not plastic! Beautiful and colourful T-shirt! Can't wait to wear it, show my support and appreciation to the key workers and NHS staff risking their lives every day.”